[Ohiodig] FW: You're Invited to Takeover the SOA Instagram

[Carleton, Janet (she/her)]

May be of interest!
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Janet Carleton | Digital Initiatives Coordinator | Digital Initiatives | Mahn Center for Archives and Special Collections, Preservation & Digital Initiatives | OHIO University Libraries | Alden 333 | Athens, Ohio | 740.597.2527 | carleton at ohio.edu<mailto:carleton at ohio.edu> | https://media.library.ohio.edu<https://media.library.ohio.edu/> | she/her/hers

From: OHIOARCHIVISTS <ohioarchivists-bounces at lists.oplin.org> On Behalf Of Emily Gainer via OHIOARCHIVISTS
Sent: Tuesday, August 20, 2024 11:46 AM
To: OHIOARCHIVISTS at lists.oplin.org
Subject: [External] [SOA] You're Invited to Takeover the SOA Instagram

Use caution with links and attachments.
You're Invited to Takeover the SOA Instagram<https://ohioarchivists.org/instagram-takeover/>
The Marketing and Communications Committee invites you to takeover the SOA Instagram<https://www.instagram.com/ohio_archivists/> account!  An Instagram takeover is when someone takes over the posting on an Instagram account for a limited time to share content and interact with the account's audience.
Read over the guidelines below and then sign up for a week<https://docs.google.com/spreadsheets/d/18pOitDI-R7tsrp9ql_2ORVO7eTA9Wc4t7uE7U2S9MbM/edit?usp=sharing> that works for you.  These takeovers are intended to promote and share archives throughout the state!

SOA Instagram Takeover Guidelines
*                   Content should be archives-related about/from Ohio. This includes but is not limited to:
*                   University Archives & Special Collections
*                   Museum Archives
*                   Historical Society Archives
*                   Students studying archives
*                   Students with Archival Internships
*                   Takeovers will happen one work week out of each month (Monday-Friday)
*                   Posting at least once per day is encouraged but not required
*                   Posting includes posts on the page as well as stories. Take advantage of Instagram's unique features such as polls, questions, and swipe ups to engage with the audience
*                   Examples and ideas for posts include but are not limited to:
*                   Introduction of yourself and your repository
*                   Collection highlights
*                   Projects you're working on
*                   Public displays, exhibits, or events
*                   Behind the scenes
*                   #ThrowbackThursday post
*                   Conclusion or Goodbye Post
*                   Hosts will be given the SOA log-in and can choose to pre-plan their content or post spontaneously
*                   It is recommended to use a mix of media (photos, videos, music if relevant, text)
*                   Use hashtags to increase engagement. Include #OhioArchives and #OhioArchivists with every post. Suggestions of other hashtags you may want to use:
*                   #ArchivesofInstagram
*                   #ArchiveDive
*                   #FromTheArchives
*                   #OnThisDay
*                   #MemoryMonday
*                   #TimeCapsuleTuesday
*                   #WaybackWednesday
*                   #FlashbackFriday
*                   Please use the account to like and respond to comments on the posts from your takeover
*                   Please do not follow accounts or like posts in the feed while logged into the account
*                   Posts can be used to promote engagement with professional accounts, but not personal
Questions? Contact Emily Gainer<mailto:erlockh at uakron.edu> or Amber Bales<mailto:bales.94 at osu.edu>, co-chairs Marketing & Communications Committee<https://ohioarchivists.org/committees/marketing/>.



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